'BOTANICA' CAMPAIGN by AJE
AJE BOTANICA CAMPAIGN — Captured at Mona Farm
Reflecting the freedom of nature, Botanica is at once both grounded and free. Unique in beauty. Symphonic in mixture. Rolling curves are met with deepened shadows. Exaggerated ripples are balanced against defined, sculpting lines. Raw textures accent lush, layered silhouettes. Delicate folds redefine cloud-like curves, and sheer finishes are designed in deconstructed compositions.
Reinventing corsetry, pleats are extended and compressed, tracing the body to full, floating hems. Petals appear in three-dimensional shapes, blossoming over sleeves and necklines for a modern statement. Asymmetry is explored in twisted straps that spread across the shoulder in imaginative formations.
THE CEATIVES
Motion and Stills: Simon Eels
Talent: Josephen Akuei
Talent: Morgan Fletcher
Makeup Lead: Peter Beard
|Styling: Caroline Hewson
Baker Street Studios
Stills: Pierre Toussaint
Talent: Jess Picton-Warlow
Talent: Cristina Alcaraz
Motion: Claudia Rose
Hair Lead: Alan White
Makeup Lead: Isabella Schmid
Styling: Caroline Hewson